How to Make Your Business Book Unique

You have a successful business. You have a great personal story. You have a message to share. And you want to write a book.

You’ve looked through Amazon, Kindle, your iPad, or Barnes and Noble. You’re dismayed to find tons of books on your subject already out there! One even has the title you thought you would name your book.

How do you make your story stand out? How do you make your story unique?

Here are five ways to write a top-selling business book:

  • Remember what you wished you had known when you first started — no one else knows it.
  • Think about your original way of doing things, your business processes — no one else has created them.
  • Share insights learned from your mistakes and successes — no one else knows them.
  • Focus on your personal experiences — no one else has them.
  • Speak in your voice — no one else has it.

Your business may be part of a worldwide industry comprising millions of other businesses run by millions of other business people.

But there is only one you — the only one to exist in the history of the universe. That’s the essence of your business book.

If you need assistance planning and organizing your book, a professional ghostwriter or editorial coach can help.

Related Resources

Read more about Writing a Business Book

Read more about Business Fables

Read more about 10 Top-Selling Business Fables

Return to the top of the How to Make Your Business Book Unique page

Return to the home page

Sign up for our e-zine

  • “Thank you for your hard work, long hours, and commitment that you have put into this book. I would not be here if it wasn't for that one phone call. You believed in me, and I can't thank you enough for that, Helen.”

    Nisa Burns, author of Kitchenability, from Acknowledgments section

  • “To Helen Chang, for your editing brilliance and incredible cheerleading. Any person who has the privilege to work with you is very lucky.”

    Chad Mureta, Author, App Empire: Make Money, Have a Life and Let Technology Work for You

  • “To Helen Chang, noble warrior, editor, brave soul, and sojourner, who covers all the bases we would have missed had she not been there.”

    Michael Gerber, Author, The E-Myth Optometrist and other books, Acknowledgments chapter

  • “Helen Chang, wow, we did it! From book jail to book hell to book heaven, all in a few months. Your work ethic is unbelievable. You are a woman of excellence and diligence. I enjoyed working with you, and I love your heart for people.”

    Dani Johnson, Author, First Steps to Wealth, Acknowledgments chapter

  • “[Author Bridge Media] has taken me from talking about writing a book to actually having a book ready for the published market in under 4 months! Their support is amazing and if the author is willing to put in the time necessary, it can and will be done with this team.”

    Carmen Kosicek, RN, MSN, Author, Nurses, Jobs and Money: A Guide to Advancing Your Nursing Career and Salary