How to Build Credibility as an Author Without Bragging

“How do I express my credibility without sounding like I am bragging?” That is a question that we frequently get from authors who are trying to find a balance between showcasing their qualifications and remaining humble.

Thank Others

One of the best ways to do this is in the introduction of the book. Thanking all of your clients, mentors and people you have worked with is a great way to tell your audience whom you’re associated with, without name dropping.

Mention Reputable Companies

Another way to express credibility is to mention the reputable companies or individuals you have worked with, while making an important point or giving an example of your work. An example: “While working for Apple, I learned that …” Again, this is a great way to let people know about your experience without just providing a list, which can come across as arrogant.

Both are great ways to assert your credibility, while tying it in to the theme and message of your book.

If you need assistance planning and organizing your book, a professional ghostwriter or editorial coach can help.

Related Resources

Read more about How to Make Your Business Book Unique

Read more about How to Build Your Book Brand

Read more about Marketing Your Book

Read more about The 8 Steps of Writing a Book

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  • “Thank you for your hard work, long hours, and commitment that you have put into this book. I would not be here if it wasn't for that one phone call. You believed in me, and I can't thank you enough for that, Helen.”

    Nisa Burns, author of Kitchenability, from Acknowledgments section

  • “To Helen Chang, for your editing brilliance and incredible cheerleading. Any person who has the privilege to work with you is very lucky.”

    Chad Mureta, Author, App Empire: Make Money, Have a Life and Let Technology Work for You

  • “To Helen Chang, noble warrior, editor, brave soul, and sojourner, who covers all the bases we would have missed had she not been there.”

    Michael Gerber, Author, The E-Myth Optometrist and other books, Acknowledgments chapter

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    Dani Johnson, Author, First Steps to Wealth, Acknowledgments chapter

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    Carmen Kosicek, RN, MSN, Author, Nurses, Jobs and Money: A Guide to Advancing Your Nursing Career and Salary